In the scene of advanced trade, social media has become a vital apparatus for companies to lock in with their group of onlookers, construct brand mindfulness, and drive deals. Its significance lies in its capacity to encourage coordinated communication between businesses and shoppers, breaking down conventional obstructions and cultivating veritable associations. Through stages like Facebook, Instagram, Twitter, and LinkedIn, businesses can grandstand their items or administrations, share important substance, and assemble input in real time. Furthermore, social media gives important bits of knowledge into shopper behavior and showcase patterns, engaging businesses to customize their procedures successfully. In substance, tackling the control of social media is not simply a choice but a need for businesses endeavoring to stay competitive and important in today’s energetic marketplace.
The Social Showcasing module in Odoo 17 is a proficient device for overseeing and actualizing social promoting for any sort of commerce. It incorporates Facebook, Instagram, LinkedIn, Twitter, and YouTube. Utilizing this module, we can oversee numerous accounts and different streams in one put.
Let’s investigate the highlights of the Odoo 17 Social Promoting Module.

Feed Menu
When we open the Odoo 17 social showcasing module Firstly, we can see the Nourishes area. Bolsters will grant a fast outline of our different social media stages. We can utilize the “Add Stream“ button to interface an unused social media account. Here in Odoo 17, we have the network of Facebook, Instagram, LinkedIn, Twitter, and YouTube.

What are the Highlights in Odoo 17 Social Marketing-DigitalVizta
Now, let’s check how we can include a modern stream to the social showcasing module. Some time recently including a stream, guarantee that you are logged in to the specific social media stage. For case, if you need to interface to a Facebook account, you require to log in to Facebook, and at that point press on the “Add Stream” button.
What are the Highlights in Odoo 17 Social Marketing-DigitalVizta
Here, I am including a Facebook page and a YouTube channel for the show. Select social media from the wizard and permit all consents to interface the accounts.
What are the Highlights in Odoo 17 Social Marketing-DigitalVizta
If it effectively interfaces, we can get to experiences from the different stages; the past posts are recorded in the nourishes area, and you can get a speedy diagram of each post, like post substance, post title, posted date, likes, comments, sees, offers, etc. The “New Post” button is to make modern posts from Odoo itself, and the “Sync” button is utilized for genuine time adjustment between different social media stages and Odoo. We can oversee the likes and comments from the post see itself.
We can look posts by the message, include different channels, bunch by alternatives to channel, and sort the posts concurring to our desire.

Posts Menu
In this menu, we can see all the posts made by Odoo and make unused posts utilizing the “New” button. Oversee posts concurring to post status and social media accounts from the cleared out side panel.
What are the Highlights in Odoo 17 Social Marketing-DigitalVizta
Now, let’s check how we can make posts from Odoo. Tap on the “New” button.
What are the Highlights in Odoo 17 Social Marketing-DigitalVizta
We can see the different stages of a post, i.e., draft, plan, posting, and posted. In this exhibit, I have associated two social media accounts, i.e., a Facebook page and a YouTube channel. So, there are two segments, one for Facebook posts and the other for YouTube channels. In the “Posts on” field, both checkboxes are checked, which implies the post will be shared on both stages. You can select the required stages. Following comes the “Message” which acts as the post title. In “Attach Pictures,” we can transfer the post picture; if this post has a place to a specific campaign, we can make a campaign or select an as of now made campaign. The other field is “When,” which appears the posting time, whether it is posting instantly or planning for a chosen date & time. When we select the “Schedule Later” alternative, a modern field shows up to set the craved date & time to post the contents.

The other segment has a place on the YouTube channel. To begin with, we can set the video title, the video portrayal, like passages, hashtags, notices, etc., and the video protection, i.e., open, unlisted, or private. At that point, transfer the video to the field “YouTube Video.” After uploading and handling the video, press on the “Post” button. Presently, the post is posted on both platforms.
What are the Highlights in Odoo 17 Social Marketing-DigitalVizta
We can oversee clicks and engagements for the posts from the posts menu. We can look for posts based on their message, distributed by, or campaign. You can include channels and a bunch of choices to control the posts from these seas and switch the seas, counting Kanban, calendar, list, and turn. The default see is Kanban.

Campaign Menu
Next is the campaign menu. We can make social media campaigns related to any kind of occasion or program to draw in more individuals to our commerce and post agreeing to the campaign. We can make campaigns by including a campaign title, mindful individual, and labels for filtration purposes. Custom stages can be included to the campaign by clicking on the “+ Stage” option.
What are the Highlights in Odoo 17 Social Marketing-DigitalVizta

Configuration Menu
Configurations for social showcasing are done in the Setup menu. Firstly social media, we can interface to our social media stages from here. Facebook, Instagram, LinkedIn, Twitter, and YouTube are the conceivable stages to be associated with Odoo. Utilize the Connect Account button to connect to the individual social media platforms.
What are the Highlights in Odoo 17 Social Marketing-DigitalVizta
Next is Social Accounts; Here, we can oversee all the associated social accounts as a list see. Can see the points of interest such as title, handle / shortname, social media, and the capable person.
What are the Highlights in Odoo 17 Social Marketing-DigitalVizta
Finally, in this see of social streams, we can see a list of the social streams with subtle elements such as social media, title, sort, and the mindful person.
So, these are the highlights of the Odoo Social Showcasing Module. It was an amazing stage for overseeing a few social media accounts in one put.